The International Olympic Committee is to investigate BBC claims of corruption against FIFA Vice-President Issa Hayatou, also an IOC member, it says.
It has asked the BBC Panorama programme to provide evidence of alleged bribes taken by FIFA executives, following the screening of the show on Monday.
Panorama alleged Mr Hayatou and two other Fifa officials voting on World Cup bids took bribes in the 1990s.
FIFA, world football’s governing body, has dismissed the claims, but the IOC has said it will refer the matter to its ethics commission.
“The IOC has taken note of the allegations made by BBC Panorama and will ask the programme makers to pass on any evidence they may have to the appropriate authorities. The IOC has a zero tolerance against corruption and will refer the matter to the IOC Ethics Commission,” it said.
FIFA issued a statement, saying the allegations had already been investigated by the Swiss authorities.
“In its verdict of 26 June 2008, the Criminal Court of Zug had not convicted any Fifa officials. It is therefore important to stress again the fact that no Fifa officials were accused of any criminal offence in these proceedings.”
The programme alleged that Fifa officials Issa Hayatou – Confederation of African Football chief, from Cameroon – Nicolas Leoz, from Paraguay, and Ricardo Teixeira, from Brazil, took bribes from a sport marketing firm which was then awarded lucrative World Cup rights.
The men will vote this week on the 2018 and 2022 World Cup bids.
They have not responded to Panorama’s allegations.
England is competing with Russia, Spain/Portugal and Netherlands/Belgium to host the 2018 tournament.